Cosmetic labelling is used, as an advertising and communication tool by the company responsible for placing the product on the South African market. Here are some key pieces of information to look out for when browsing through cosmetic products in the retail aisles:
Product/Brand Name: This is the key identifier that a consumer knows the product by.
Product Descriptor: This is usually a statement below the product/brand name that describes the product function. For example shampoo, conditioner, deodorant etc.
Directions for use: It is of paramount importance to read these before using any cosmetic product as they guide you, the consumer, on how to use the product.
Warnings/Cautionary Statements: These are very critical because the manufacturer advises you accordingly to ensure your safety when using the product. You are advised to read and understand these before you use any cosmetic products.
Ingredient Listing: This is full disclosure by the manufacturer of what ingredients were used to manufacture the product. Consumers are advised to use this as a source of information to help them make an informed choice about a product at the point of sale. By virtue of the shape and size of some product packaging, labelling is precluded. The consumer is advised to check for the ingredients list and further information about the product on a tag attached to the product or a notice which is usually in immediate proximity to the point where the product is displayed for sale.
Name and Address of Manufacturer: The local physical street address of the company placing the product on the South African market is required to appear on a cosmetic product. You may also find additional information such as a website and consumer hotline number as well.
Quantity Declaration: All cosmetic products are required to carry a declaration advising the consumer exactly how much product they will be purchasing e.g. 50 ml.